eDiscovery companies rightly see sense in hiring representatives of their customer base to come in house and help them hone their messages for their audiences. For eDiscovery providers, that often means hiring people out of law firms who have not only the skills but an understanding of how the target audience works.

With this in mind, eDiscovery software and services company iCONECT, makers of the XERA eDiscovery software and XERA Advanced Analytics, has hired Shelley Smith, former manager of technology at Gardere Wynne Sewell LLPas their Manager, Training and Education Services. In this role, Shelley Smith will oversee day-to-day operations of iCONECT’s training department, including traditional product education and content development of training and sales materials.

To my eye, iCONECT is already good at this, with one of the more interesting web sites in the market and with a continuing series of webinars and other means of explaining their products to new and potential users. Shelley Smith’s appointment will strengthen this.

The iCONECT press release about the appointment is here.